Dowd Automotive

[Live Brief]
Brand a new automotive broking business and launch socials.



Generation X & Baby Boomers, specifically those who are willing and able to purchase luxury cars.

The Insight

The purchase decisions of luxury car buyers are often wound up in feelings; the sheer joy of how a car feels to drive.

Single-minded Proposition

The feeling of freedom, quality, adventure and speed.

Underground Station Poster 3.png
Metrolight Poster 5.png